Phil's blog

Hey there,

Hope you’re doing well – I’m having a great weekend, just been down the beach, surfing and chilling out

Anyways, this week our mentor, Dean Holland, has been telling all of us Starting With Marketing students all about how brilliant Twitter is.

Not just is it a cool way to meet new people and to have fun, it’s also a great source of free traffic to your blog (or anywhere else you want to send it)…

But Twitter can be really confusing at first – which is why I’ve tracked down this FREE “giveaway” offer…

http://bit.ly/3KL5n

Click that link above and receive loads of free Twitter software, ebooks, tips and ALL ROUND GOOD STUFF!

http://bit.ly/3KL5n

Go on, click it, be a devil…

There’s seriously no catch, just lots of marketers going out of their way to impress you by giving you their best stuff free..

http://bit.ly/3KL5n

There ARE some additional offers for sale, which you may want to take a look at, but it’s completely NON-obligational and entirely up to you.

Let me know what you think of the free goodies

Peace and strawberry jam,

Phil

Hey,

I had a really good response to the last “inspirational” post, so I thought I’d treat you to some more inspirational goodness…

But before I do that, really quickly, just to let you know that Dean Holland’s course, “Starting With Marketing” is REALLY coming along, I’m looking forward to getting stuck into module 2 which is going to be all about using social media to grow our businesses.

Pretty cool. eh? I’m going to share some of the tips (not all of them cos that aint far on Dean) with you once I’m up to speed with it

Actually, I’ve started a little project on Twitter to see how many followers I can get in a month. I’m up to 130 already and I only started 3 days ago! My target is 5000 by the 27th August and WHEN (not IF!) I do, I’ll share my methods with you… so stay tuned, keep checking this blog as I’ll share some goodies along the way… am I good to you or what?

So, as promised, a little more “Instant Inspiration – In a Can”….

How do you feel now? READY TO GO? YEAH? YEAH!!!!!

As always, let me know below!

Cool beans,

Phil

Before you think I’ve finally flipped out and made the long last trip over the rainbow to munchkin land, let me explain what that headline is all about!

Read on and all will be revealed…

So I went surfing again tonight, I’m getting better but each time I still fall off more than I stay up!

There’s times when I think to myself – “I’m putting a lot of effort in here, and not getting much in the way of results, other than swallowing a lot of sea water and getting banged on the head by a surfboard”…

Now, I’d never give up because I love it too much, but this kind of thinking is the type that makes you consider throwing in the towel…

And its a DIRTY, STINKING TRAP! For real, let me explain…

Have you ever push-started a car? If so then you’ll know that those first few steps to actually get the car rolling are the hardest; once you take a few more paces and build up momentum, the car almost rolls itself..

Build up momentum. Those are the key words there. BURN THEM IN YOUR BRAIN!

Inertia. Its a basic law of physics, things that are stationary require lots more effort to get them moving than to keep them going once they’re moving.

It’s the same with learning a new skill (like surfing) or starting a new project (like building an online business).

The hard part is seeing the end result, and seeing how much easier it WILL get whilst you’re still taking those first few steps.

So I thought I’d write this post, as a little mini-inspirational “pick me up” to my fellow Dean Holland “Starting With Marketing” students/friends, so when the going gets tough, you can come here and feel all re-inspired (not quite “Instant-Inspairation-In-A-Can”, I’m still working on the recipe to that, but when I do, that product launch is gonna be HUGE!)

Remember, Dean is teaching us how to push-start our “online business” cars. They’ll be heavy and tiring at first, and they’ll be times when we all feel like giving up, but together we can push harder, turn the ignition, and accelerate off into online success!

Peace , and as always, let me know what you think

Phil

I’m a great believer in the idea that life teaches us lessons everywhere we look for it, and teachers can be anyone too…

Let me explain that a funny thing happened to me today.

You see, I don’t mind animals, but having never had a house pet, I’ve never really fancied the idea. My girlfriend however is ALWAYS banging on about getting a cat or a dog… the thought of an animal running round my home, moulting, messing and destroying everything….  EUUWWW! NO WAY! is the usual thought that crosses my mind whenever she asks…

But something very strange happened today…

We went over to her parents’ house, to discover that they are currently “dogsitting” a friend’s Highland Terrier, while she’s on holiday…

This little dog, called Daisy has GOT to be the cutest, most adorable little thing I’ve ever known… I TRIED not to like it (REALLY I did!) but she won me over when we took her for a walk around the village, then took her off her lead and let her run around the park.

I SWEAR this dog is the friendliest, most fun-loving, adventurous little thing and within about 5 mins I found myself running around with her, playing – trust me this is REALLY out of character for me, I’ve never liked dogs (not since I got bitten by a MASSIVE Labrador when I was a paperboy)

And pretty soon I got to thinking about how I might like a little doggie myself… and how I could make that happen ( I live on the 3rd floor in an apartment block and both my girl and I work full-time so not really practical at the mo)

And then it hit me what had happened.

I HAD FALLEN FOR THE OLDEST MARKETING TRICK IN THE BOOK -

the free trial!

Essentially, taking the friends’ dog for a walk, running around the park was a “free trial” of dog ownership – a “free sample”, if you like…

And it COMPLETELY bypassed my “I don’t want a pet” thinking by just showing me how much I could enjoying having one…

To turn this lesson into a marketing one, just imagine if someone was trying to sell you something by RAMMING IT DOWN YOUR THROAT – you know what I mean, we’ve all come up against pushy sales people…

Well, if someone is “selling” something really hard at you – the automatic human reaction is think of reasons NOT to buy (they call these “objections” in sales terminology)

BUT if that person gives you something to try for free… well you get to experience it, see what it’s like, get a feel for whether its RIGHT for you or not, in short it makes you WANT it more!

Heck – they don’t even need to ask for the sale – you’ll probably be begging to buy!

Even if you decide that it’s not right for you and you give it back – I bet you’d be 10 times more likely to recommend it to a friend of yours that you think might like it than if someone was PRESSURE SELLING at you…

 See, it’s not just Dean Holland and Alex Jeffries that can teach us tricks – you can get extra ones EVERYWHERE!

Peace,  and let me know if you’ve had any experiences like this!

Phil

Sit down, make yourself comfy – I’ll get the kettle on!

Loads to talk about – I’m so excited – my first post on my own personal blog!

I am TERRIBLE with computers, but I managed to set up this blog and the site pretty much myself, following the great coaching that I’m getting on Dean Holland’s “Starting With Marketing” course. He’s taken us through registering domain names, getting hosting and setting up our blogs…. I NEVER thought it would be this easy to set up a website! And to think I once paid someone £200 to do this for me!

Anyway, here’s a bit about me:- I live in sunny Bournemouth, on the South Coast of the UK, with my long-suffering girlfriend, Katie. I love surfing, performing magic and mentalism, hypnosis, live music, stand-up comedy and anything that makes me laugh. Oh, I also help guys to become better with women by coaching them in all aspects of dating.

I currently work for a bank full-time, although one of my (many) goals is to earn enough from my online ventures to become my own boss.

Anyway, that’s enough about me… what about you? Leave a comment telling me about yourself, your blog address and I’ll pop over and see you

Peace

Phil